Paola Joy is a brand dedicated to women who love their soft and Mediterranean silhouette, it was born in 2000 from a desire to offer young and fresh collections, proposals from the fashion “slim” which becomes perfect for “curvy“ women.


Paola Joy offers a different total look to satisfy different style of every woman Our strength are fit, special care and Made in Italy. Looking for style and materials allows the creation of garments for women who want to magnify their forms with joy and irony, point out their femininity and elegance. A perfect mix of comfort and fashion for all women who want dare with style.


Paola Joy is made by Pretty Mode srl , a company in Carpi capable of great flexibility and innovation with over thirty years experience in the production of collections Made in Italy. Stefano and Giovanni Forti, at the “helm” of the family Company, have always paid special attention to new trends and market requirements in order to do Paola Joy one of the most recognized brands in the world “curvy”

Company | PAOLAJOY | Passion for Shapes
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